Ryou+K.press+release

Ryou K
 * For Immediate Release**

Contact: Paul Miers - Proximity - 1.212.380.2939


 * iPhone : The Way Apple Solidify Their Mobile Phone Market Position Ever After. **


 * // Proximity to Present Apple’s iPhone at 2010 Mobile Development Conference //**


 * Towson, MD - April 27, 2010** - Proximity, the leading online competitive intelligence service, announced today that Kuk-Hoon Ryou will be presenting at the 2010 Mobile Development conference on Friday, April 30, 2010 in Towson, MD. The topic "The Ways Apple’s iPhone Solidify Their Market Position”, will be the headline presentation and discuss the features of Apple’s iPhone and how they appeal to Gen Y consumers. The newly announced iPhone 4.0 OS hopes to seize the attention of Gen Y.

Since Apple’s iPhone has been released, it is treated the most desirable cell phone among the Gen-Ys. The following is how Apple’s iPhone will appeal to Gen Y users, and reinforce its position in the mobile market.
 * The newly announced iPhone OS 4.0 includes attractive features such as multitasking and iAd.
 * Contract with other network providers such as Verizon will provide better network environment to the users.
 * Plenty of Applications are on the App Store and its number has been continually increasing.

As Apple announcement to release the new iPhone OS and expectation of Apple’s new network partners, proximity clients can see from this presentation that Apple’s strategies for solidifying its status in the mobile market.

“The new OS of iPhone includes many customers' claims," said Ryou. "However, there are still things to upgrade for satisfying customers, so they should listen attentively customers steadily."


 * About Proximity**

Proximity is a Gen Y on-demand media strategy group. Its analysts know how to connect with their generation using campaigns designed for the new media landscape. Because it is associated with Towson University, Proximity has immediate access to a large student population and the expertise of faculty who specialize in marketing and media research.

Proximity offers its clients a full range of services for developing and executing customized campaigns that can reach any segment of Gen Y. It regularly conducts on-line surveys and focus group sessions to keep marketers up to date on the social trends and emerging technologies that determine how this cohort communicates and what it purchases. Visit Proximity's blog at [] to read more about its take on the social media revolution.