Nguyen+Q+Final+Report+Proposal

Nguyen Q TO: Proximity Mobile Team FROM: Truc Quynh Nguyen DATE: April 20, 2010 SUBJECT: Proposal for report on Medical Apps for Smartphone

Smartphones have become dominant in communications industry due to its high tech and incredible apps. Recently, Emerging Healthcare Solutions, Inc has developed an app called MedAnywhere which is believed will revolutionize patient care. I propose to write a report how this app will be a technological breakthrough and become an essential component in this market.


 * Need**

Smartphones have been considered as personal assistant more than just simple tools to connect people together

· Smartphone apps include thousand functions that consumers find very useful and necessary

· Innovative medical technologies applied for mobile phones will likely change the traditional healthcare systems to a more accessible and rapid system for consumers

· Medical apps will change healthcare for consumers

The new medical smartphone application development is an assertion for explosive growth well into the future communications industry. This evolution not only will lower healthcare costs for the customer but also support doctors or physicians’ workflow in their practice. This also will increase mobile device consumers to adopt smartphones in future trends.

Clients of Proximity who wish to target Gen-Y consumers need this report to understand the role of this essential technology will mark a massive change in medical equipment and mobile medical technology.


 * Topics**

The proposed report, “New Medical Smartphone Application Development,” will cover the following topics:

· How smartphones are changing healthcare for consumers and providers

· Mobile medical technologies are maturing

· Health provider’s app connects with patients

· Mobility is gaining popularity in healthcare

The report will also include attachment related to medical technology apps and the its effectiveness in medical industry


 * Sources**

Delany, Kathy. "EHSI: New Report Details Huge Market for Smartphone Medical Apps." //Market Warch//. 3 May 2010. Web. 10 May 2010. .

According to the report, the new medical app will bring a potential enormous market and expand the use of smartphones worldwide. In addition, the article also mentioned about the “development of an extraordinary mobile cellular-based communications platform for ambulances”, which is still in progress of fully completion before it is introduced to the market. Consumer will have big hope for these medical technology developments in the near future.

Koblentz, Evan. "Mobile Medical Technologies Are Maturing." //Mibilizing Biz Apps//. 4 Mar. 2010. Web. 10.

Smartphones have become very popular and have increased fast recently. According to Manhattan Research's Monique Levy, senior director of research stated in the interview that about 64% of physicians owned a PDA or smartphone in 2009, and expect to go up to 81% in 2012. Levy said "Almost 9 in 10 physicians say the Internet is essential to their practice, and a growing number of physicians are using the Internet during or between the practices of seeing patients"

Hall, Landon. "Health Provider's App Connects with Patients." //Healthy Living//. 12 Apr. 2010. Web. 10 May 2010. .

Caduceus Medical Group has launched an iphone application in which “patients can request an appointment slot, pay a bill, fill a prescription and get a basic question answered by a doctor, usually within an hour.” This app also has specific features such as staffs’ information or driving directions. Moreover, everyone can download this app even if he or she is not a patient.

"Mobility Gaining Polularity in Healthcare." //Healthcare Technology Online//. 5 Oct. 2009. Web. 10 May 2010. .

While mobile apps are growing in different kind of industries such as manufacturing, public work, and transportation, healthcare industry is not an exception as well. In a study surveyed that “mobile technologies are more important to their organization today than they were in 2008”

Wagner, Mitch. "Smartphones Fill Med School Prescription." //Information Week Healthcare//. 5 Oct. 2009. Web. 10 May 2010. .

Now, medical students can use mobile apps to facilitate their studying. They find that smartphones give them faster access to health information. Interestingly, the mobile apps also reduce the amount of books that they have to carry to school.