Hedrick+R.+Blog+Post+Analysis+1

Hedrick R.

To: Proximity Video Team From: Robert Hedrick Subject: Vevo Grammys Channel Date: Feb 1, 2010

In class, we were assigned to make a blog post concerning a topic dealing with video, as well as create questions for a focus group. For this assignment, I read an article about a new online video site called "Vevo", which promises to change the music viewing experience forever.


 * What Vevo will provide **

Vevo; the new online video site has recently paired up with big names such as The Recording Channel and CBS. This new partnership has enabled order Vevo to create its new site entitled the "Grammys Channel". This new web site is the future in the way that people view music videos and their favorite artists.

Including scenes from the impressive 52 year history of the Grammys, Vevo will make it available for anyone to access any footage and performances for free, some of which have never been available before the creation of this site. Vevo promises to be a hit with anyone interested in the performances from famous artists as well as presentations and interviews.

Vevo's new web site will provide two new things to public: Sachoff, Mike. (Feb 1, 2010). // " //Vevo Launches Grammy Channel"//. WebProNews. // Retrieved Feb 1, 2010 from []
 * Why is this important **
 * The possibility of being able to view the entire history of the Grammys, including collections of performances, presentations, interviews and much more
 * Offering this to everyone for free
 * Possible questions to ask **
 * How will this new website affect the viewing of the Grammys on TV?
 * How will this affect other music video sites?
 * Is this the end of paying for music videos?
 * References **